Sketching a Better ProductΒΆ
Presenter: Idan Gazit
Track: I
Description:
If writing is a means for organizing your thoughts, then sketching is a means for organizing your thoughts visually. Just as good writing requires drafts, good design requires sketches: low-investment, low-resolution braindumps. Learn how to use ugly sketching to iterate your way to a better product.
Django’s Benevolent Designer for Life
Sketching is not drawing
- sketching is a tool that serves a purpose
- to explore visual idea
drawing is art, it serves itself
Doesn’t matter if you can’t draw, sketch
Sketching is for ideas as drafts are to writing
- sketching is the act of getting out of your head and brin git back through your eyeballs
- this uses a whole different part of your brain
- sketches should be cheap
- try stuff, throw bad stuff away
- try different ideas
- sketches shoudl be fast
- quick to create
- low resolution
- sketches should be ugly
- communicate unfinished nature - make sure to communicate the unfinishedness
- people might think it’s complete if not
- The design funnel
- sketching user experiences - a book to check out
- go down the path of ideation to usability
- sketches -> prototype
- it’s a gradual process
- resolution vs. time
- spend time after you figure out the good idea
- don’t waste time with polishing bad ideas, sketch them
- what do you need?
- paper, pen and a wall
- you need a wall to show off sketches to the rest of the team
- sketching, the 37 signals way
- two fat markers - black and red
- epicenter design - sketch the parts of the heart of the page
- sketch the content, that’s the heart of the page
- how to sketch
it’s easy.
you need to be able to draw lines
you need to be able to draw a box
that’s all you need, really
- don’t draw text
- use boxes if it’s really big, if smaller use lines
greeked text - two lines filled in with squiggles
- images
- represent with boxes with an X
- iconic elements
- calendars can be grids
- don’t worry about it looking bad, just do it
- and make it quick
- a great way to think visually
- stencils
- can be used to draw various icons
- use when you need to refine sketches
can use grid systems in the sketch
- rulers are awesome, use them
- but later in the process
uses an app called penultimate on ipad - and cosmonaut